Once the most important dress-shopping experience is complete (the bride’s, duh!), it’ll eventually come time for both the mother of the bride and mother of the groom to purchase their own gowns. Lucky for them (and you), there aren’t too many rules that will limit their style choices, it’s all completely up to you and your mom (or future MIL). One of the best ways to shop for mother of the bride dresses is in-person, or by sending your mom a few links online to show her styles you like (that you think would look amazing) and hopefully she can buy a few to try on. Macy’s Mother of the Bride dresses are a great option because your mom can visit the store in person first to see what their selection is, then order more online if she doesn’t find something she likes (or vice versa).
When Should Your Mom Start Shopping?
Traditionally, the mother of the bride will buy her dress first; then, the mother of the groom will follow her lead. If you’re the one about to say “I do,” make sure you and your S.O.’s mothers keep an open line of communication throughout the process. They don’t need to send the details of their shopping trips to one another, but at the very least, they should know what the other is wearing to avoid any snafus (like matching or clashing).
It’s also important that you provide some guidance for the both of them. You can ask to be consulted before an actual purchase is made, or just explain your general vision for what they should wear. If you opt for the latter, describe ideal styles and colors. Neither mother needs to match the bridesmaids, and any shade except for white (or white-adjacent like ivory or champagne) is generally acceptable. Unless of course you WANT them to wear white…it’s totally up to you!
Find the Best Style…Together!
Regardless of how involved you want to be, make sure you consider the personal styles of your mom and your S.O.’s mom. They definitely shouldn’t feel uncomfortable on your big day! We’ve gathered a few dresses from Macy’s that are sure to leave both the mother of the bride and mother of the groom feeling as confident as ever. We love Macy’s mother of the brides dresses because not only do they have a great selection, but their sales often make dresses up to 40% off. So be sure to get on their e-mail list, or on your mom’s next visit to the store, have her connect with a salesperson to keep them informed.
Our Favorite Macy’s Mother of the Bride Dresses
Dreamy details. J Kara takes a simple black gown and gives it an unexpected twist with the addition of a draped and dramatic cape.
From blush tones to jewel tones, Alex Evenings covers the spectrum on this gorgeously sequined gown.
A captivating ruffled cascade (that’s also available in green!) showers Jessica Howard’s halter gown with sophistication.
Graceful and elegant, this flowing chiffon gown from XSCAPE comes alive with sparkling beads and sequins throughout the bodice.
Be the picture of elegance and grace in Alex Evenings’ glitter-traced lace mermaid gown.
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Adrianna Papell’s intricately beaded and sequined style has just the right amount of shimmer and shine.
Touches of lace and floral appliqués enhance the luxurious feel of this sleek gown by XSCAPE.
An elegant satin ribbon accentuates the waistline of this glamorous gown from R & M Richards, dazzling with sequins and godet pleats.
With a beautiful neckline and exaggerated ruffle, this dress is available in plum, midnight blue, and royal blue.
Airy chiffon flows gracefully from the beautiful beaded and sequin-embellished bodice of this 3/4-sleeve gown from J Kara.
Shimmery sheer sleeves and sweetheart styling all contribute to the princess vibe given off by this ultra-glamorous XSCAPE gown.
The 1920s revived! Adrianna Papell brings back classic glamour with a modern spin in this stunningly sparkly sheath.
This shimmering XSCAPE gown is pleated to enhance your shape.
Both classic and contemporary, this Jessica Howard silhouette is a vision with its contrasting hues and crisp design details, like folded, buttoned cuffs and a gorgeous portrait collar.
R & M Richards ensures you’ll shimmer & shine all night long in this glittery-metallic masterpiece. It’s accentuated at the waist with even more sparkle.
Mixing, mingling or making a toast, this gorgeous gown from XSCAPE fits the bill perfectly with pretty lace sleeves and a chiffon skirt.
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