This Store Will Help You Save Thousands on Your Wedding Dress

Inside the Our Story Bridal boutique in NYC

Monique Lhuillier. Vera Wang. Carolina Herrera. These are wedding dress designers that most of us dream about…until we see the price tag. Eek!

Falling in love with a wedding dress (and designer) that you can’t afford can be rough. Trust me, I know this feeling all too well. As soon as I saw that Oscar de la Renta wedding dress I knew I was in trouble. After trying on the designer’s amazing ballgown that made me feel like an actual princess, I looked at the price tag and suddenly lost my crown. Um, is that one zero or two?! Afterwards, I sadly put it back on the hanger and moved on to the section that made my wallet (if not me) way happier. If only I had found Our Story Bridal when I was wedding dress shopping!

New York City’s first luxury bridal consignment boutique, Our Story Bridal specializes in preowned wedding dresses as well as sample dresses. But the best part is that they are not a typical bridal consignment shop. Founded by friends Jacquelyn Ward and Ana Maes (brides who both felt frustrated at their in-store and online options when trying to sell their designer gowns) Our Story Bridal’s gorgeous selection of wedding dresses are curated from the most recent collections of high-end designers such as Mira Zwillinger, Inbal Dror, and the drool-worthy ones mentioned above. Which means you’re not browsing through hundreds of dresses from five seasons ago. Looking for the latest wedding gown from Pronovias (but not their prices?). Our Story Bridal should be on every bride’s list. Not only do they feature the “best of the best” when it comes to their collection, but their affordable wedding dresses–which start at $1,000– are offered at up to 65% off their original retail price. Hello! Can I go wedding dress shopping again?!

our story bridal
Our Story Bridal founders Jacquelyn Ward and Ana Maes

If you’re weary about buying a consignment wedding dress, Our Story Bridal completely takes the fear out of the process. All of their preowned and sample sale wedding dresses are cleaned/restored to like-new condition, and they are a full-service bridal boutique as well, meaning they offer alterations, customization, accessories, cleaning and preservation–all at a great price.

Another thing we love about Our Story Bridal is their selection of sizes. At the store you’ll be able to find wedding dresses in sizes 0-20, which means unlike a traditional bridal boutique, you’re actually going to be able to try on the dress/size you’re going to buy instead of having to imagine what it will feel like with a ton of clips. After all, the seam on a size 8 will fall differently than a size 4 or size 12. Trying on THE dress will take the guesswork out of the process, which is truly awesome.

Already married and looking to consign your wedding dress? Our Story Bridal completely takes the stress out of that process, too. They will arrange for the pickup AND cleaning of your gown, and the store will handle it like it’s their own, taking strict care when showing it to potential brides. And since they only take a 35% commission (much less than the standard 50%) they are such a great option for NYC brides who want to find a second home for their beloved wedding dress. Because, hey. That honeymoon isn’t going to pay for itself!

Want to shop Our Story Bridal’s amazing selection of wedding dresses? Click here to make an appointment!

Our Story Bridal Boutique is located at 1239 Broadway, Suite 604, New York, NY 10001. You can also contact them at or (646) 653-2672.

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