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From WomanGettingMarried.com

The average wedding costs $34,000. Most couples end up $7,000 over budget.

Yours doesn’t have to.

The S.M.A.R.T. Wedding Planner holds your hand through every step — real costs in every vendor category, the right questions before you commit, and a complete planning system from your engagement to your wedding day.

The S.M.A.R.T. Wedding Planner — guide, spreadsheets, and expert videos
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What no one tells you upfront

No one teaches you how to plan a wedding. This guide does.


You get your first venue quote and it looks manageable. You say yes — because you love it, and there are fifty other decisions waiting for you.

Then you read the contract. Service charge on every food and drink order. In-house catering minimum. Mandatory day-of coordinator fee. What looked like $5,500 is now $14,000.

It happens with your photographer too. Your caterer. Your DJ. Every vendor has fees and add-ons that only come up once you’re already emotionally committed to them.

By the time the full picture is clear, you’re locked in — and the budget you started with feels like something you read in a different lifetime.

The S.M.A.R.T. Wedding Planner is there at every one of those moments. It walks you through the questions to ask each vendor before you commit, shows you where most couples overspend without realizing it, and gives you budget swaps in every category — so nothing about your wedding feels like a compromise.

Where the money goes without you realizing

You’ll approve $2,000 in guest table centerpieces that never make it into a single photo. You’ll stock a full open bar when beer, wine, and a signature cocktail would have cost 40% less — and your guests would have barely noticed.

It’s not carelessness. It’s that nobody told you which decisions actually show up at your wedding — and which ones just show up on your bill.

The S.M.A.R.T. Planner tells you which decisions actually matter — at every stage of your planning.

$35,000
Average cost of a US wedding
$7,000
Average amount couples overspend
100+ hrs
Of wedding research — consolidated for you

* Source: The Knot Real Weddings Study, 2024

A friend gifted me the S.M.A.R.T. Wedding Planner and it changed everything. I had no idea what anything was actually supposed to cost — I was just taking every quote at face value. We came in $4,200 under our original budget and had the wedding we actually wanted.

— Danielle R., married in Savannah, GA

Here’s how much the guide can save you — by category
📍Venue & catering Service charges, hidden fees & catering minimums you’ll know to ask about up to $3,000
💐Florals & décor Seasonal choices, what to DIY, and what’s actually worth the splurge up to $1,500
📷Photography & video Knowing what package and hours you actually need before you get a quote up to $1,000
🎶Music & entertainment DJ vs. band breakdown, equipment fees, and how to compare quotes fairly up to $1,000
💍Dress & alterations Budget options covered, plus what alterations actually cost so nothing surprises you up to $800
💄Hair & makeup Knowing what trials cost, what’s included day-of, and how to find the right artist at the right price up to $500
🎂Cake & desserts The kitchen cake option and what actually drives up the cost per serving up to $400
💌Stationery & invites Postcard save the dates, paper weight differences, and where to find deals up to $400
Your total potential savings up to $9,500
Your personal estimate

What’s at stake for YOUR budget?


The guide walks you through every vendor category with the questions to ask, what a fair price actually looks like, and the swaps that save money without showing. Drag the slider to your budget and see how much you can save.

Your wedding budget
$35,000
$10k$75k
Estimated savings with the S.M.A.R.T. Planner
$9,500
That’s 21% of your budget — back in your pocket

The guide is $49. Your savings above are up to 190× that. That math speaks for itself.

Get the Guide for $49 →
Where the savings come from:
📍 Venue & catering
$3,850
💐 Florals & décor
$1,400
📷 Photography & video
$1,050
🎶 Music & entertainment
$700

All of that — for $49.

The guide pays for itself the moment you use it on your first vendor quote.

Get Instant Access for $49 →

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What's inside

Everything a smart bride needs to plan her wedding — and spend thousands less doing it.

Pages from The S.M.A.R.T. Wedding Planner Guide 100+ pages

The S.M.A.R.T. Wedding Planner Guide

Not a pretty book of inspiration photos — every chapter covers venues, catering, photography, florals, music, cakes, hair & makeup, ceremonies, and contracts, with real costs, money-saving tips, and expert advice built in. Fill-in worksheets throughout.

Wedding Planning Spreadsheet Toolkit on desktop and tablet 14-tab Google Sheets

The Wedding Planning Spreadsheets

Budget estimator, budget tracker, guest list manager, vendor comparison, wedding day timeline, gift tracker — all in one Google Sheet with pre-built formulas. Plug in your numbers and immediately see where you stand.

Expert video interview series — 11 real wedding vendors 11 expert Q&A videos

Expert Video Interview Series

Candid Q&As with 11 real wedding vendors — a planner, venue owner, photographer, florist, DJ, baker, and more. Hear exactly how they think, what mistakes couples make, and how to find vendors you love at a price you can actually afford. Each video matches a chapter in the guide so you can read, watch, and plan in sequence.

Get everything you need to pay less for your wedding — guide, spreadsheets, and expert video walkthroughs

$98 $49
Yes, I Want to Know What Everything Actually Costs →

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Complete planning companion

We’ve got every stage of your wedding planning covered.

Whether you just got engaged or you’ve already booked your venue — the S.M.A.R.T. Planner meets you where you are — because there are still thousands of dollars left to save.

1
💍
Just engaged
  • Vision + priorities worksheet so you and your partner start on the same page
  • How to build your first real budget — and what to do when family wants input
  • Guest list etiquette: kids, plus-ones, and the conversations nobody wants to have
2
📋
Finding & booking vendors
  • Real costs in every category — what couples are actually paying across the US
  • The questions to ask before you sign anything, by vendor type
  • Contract terms to know: force majeure, what’s negotiable, and whether you need wedding insurance
3
💒
Your ceremony & vows
  • How to write vows that actually mean something — with a vow coach’s exact formula
  • Ceremony design: processional order, unity rituals, readings, and LGBTQ+ inclusive language
  • How to honor a loved one you’ve lost without derailing the moment
4
💌
Invites, registry & gifts
  • Invitation wording, paper weight, and how to address envelopes the right way
  • Where to register, how many items to add, and how to ask for cash without it feeling awkward
  • Thank-you note timeline and what each note actually needs to say
5
📸
Attire & beauty
  • When to start dress shopping, what alterations actually cost, and the sample sale trap
  • Hair & makeup: trial timing, what’s included day-of, and how to find the right artist
  • What to bring (and avoid) at every bridal appointment
6
🎉
Your wedding day
  • Day-of timeline worksheet with time estimates for every moment from prep to exit
  • The complete wedding day essentials packing list
  • How much to tip every vendor, when to give it, and what’s already in your contract
What you'll be able to do

Walk into every vendor meeting informed, confident, and ready to make the call.


💬

Come prepared with the right questions for every vendor meeting

📋

Leave every meeting confident this is the right fit — and the price is fair

💰

Understand exactly what fair pricing looks like in every category — before you get your first quote

📅

Stay on track with a timeline built around how weddings actually get planned

✂️

Find exactly where to cut costs — without it showing on your wedding day

😌

Feel confident and in control — instead of overwhelmed and stressed — from day one

Stop overpaying. Start planning with confidence. Everything you need is right here — for $49.

Stop Overpaying — Get the Planner for $49 →
What S.M.A.R.T. stands for

Plan your wedding S.M.A.R.T. — and keep the money other couples lose.

S
Spreadsheets
Budgeting tools that do the work for you
M
Money-saving
Cost-cutting tips in every category
A
Advice
Straight from working wedding vendors
R
Real costs
Actual numbers from real couples
T
Timelines
Keep you on track from day one
Is this right for you?

This is for you if...

The alternative

What happens when you try to plan your wedding without the real numbers?


📝

You sign contracts you don’t fully understand

💸

You pay more than you should — because you don’t know the market rate

📉

You blow your budget in the first three months

😞

You spend your engagement stressed about money instead of excited about your wedding

The average overspend is $7,000. This planner costs $49. That’s an easy decision.

Real brides. Real results.

Here’s what happened when real brides stopped guessing.


★★★★★

I was three months into planning and already felt like I was watching money disappear with nothing to show for it. A friend gifted me the S.M.A.R.T. Wedding Planner and honestly it changed everything. I had no idea what anything was actually supposed to cost — I was just taking every quote at face value. Having real numbers from across the country meant I could finally tell when something was way off. We came in $4,200 under our original budget and had the wedding we actually wanted.

— Danielle R., married in Savannah, GA

★★★★★

I'm a Type-A person who had never felt so completely lost in my life. The vendor interviews were the thing I didn't know I needed — hearing directly from a florist and a photographer about what couples waste money on was a wake-up call. I stopped second-guessing every decision because I finally felt like I knew what I was doing. This isn't a pretty book you flip through once. It's a system you actually use.

— Marcus & Talia W., married in Austin, TX

★★★★★

I almost hired a wedding planner for $4,500 before I found this. The timelines and checklists in the toolkit did everything I needed — I ran our entire wedding weekend off the spreadsheet. For $49, it's embarrassing how good this is. My maid of honor is already engaged and it was the first thing I sent her.

— Priya M., married in Chicago, IL

★★★★★

We got engaged and within a week I had seventeen browser tabs open and had somehow already offended my future mother-in-law over centerpieces. I needed someone to just tell me what to do and in what order. The planning timeline in this did exactly that — I finally understood what decisions actually needed to be made and when, and which ones I was stressing about way too early. It made the whole thing feel manageable in a way I didn't think was possible at the start.

— Jen & Rob K., married in Portland, OR

Common questions

Everything you need to know about the S.M.A.R.T. Wedding Planner.


What will I actually gain from this?

Two things, mostly: money and time. On the money side, couples who use this planner typically save up to 20% of their wedding budget — because they go into every vendor conversation knowing what’s fair, and can spot when a quote is off. On the time side, you’ll save 100+ hours of research by having everything in one place: real cost data, planning timelines, vendor question lists, and budget tools that do the math for you. Instead of piecing it together from 30 browser tabs, you have a system.

What planning headaches does this help me avoid?

The big ones: booking vendors before you have a real budget framework, getting quotes you can’t evaluate because you don’t know what’s fair, missing planning windows that push you into more expensive last-minute options, and going over budget in the first few months and spending the rest of your engagement stressed about money instead of excited about your wedding. This planner gives you the context and the tools to make good decisions from day one.

Is this a physical book or a digital download?

Everything is digital and delivered instantly via Gumroad. The guide is a PDF, the spreadsheets are Google Sheets you copy to your own Drive, and the videos stream online. No shipping, no waiting.

Do I need to be good at spreadsheets?

Not at all. The spreadsheets are pre-built — you just fill in your numbers. If you can type in a cell, you can use them. And if you run into any issues with the spreadsheets or any other part of the guide, just email us at hello@womangettingmarried.com — we’re happy to help.

What if I’ve already started planning?

It’s not too late. Many couples find this most useful after they’ve started — because you have actual quotes to evaluate and real decisions to make. The real-cost data alone can save you thousands even mid-planning.

Is this specific to the US?

The pricing data and vendor interviews are US-based, but the planning system, spreadsheets, and videos are useful wherever you’re getting married.

What if it’s not right for me?

I think this is one of the best wedding planning guides on the market — and I’ve seen them all. If you’re not 100% satisfied, email me at hello@womangettingmarried.com and we’ll make it right.

About your guide

Lindsay Goldenberg Jones


Lindsay Goldenberg Jones, founder of WomanGettingMarried.com

Lindsay Goldenberg Jones is the founder and editor of WomanGettingMarried.com, one of the first wedding planning websites to publish real venue reviews with actual pricing. She has been helping couples plan weddings since 2009.

She's written for Rolling Stone, Reader's Digest, Los Angeles magazine, and Martha Stewart Weddings — and she built this planner because she kept seeing the same thing: couples with beautiful vision boards and no idea what anything actually costs.

Rolling Stone Reader's Digest Los Angeles Magazine Martha Stewart Weddings
Your $49 path to a smarter wedding

Everything smart brides use to plan their dream wedding.

The S.M.A.R.T. Wedding Planner Guide 100+ Pages of Real Costs & Advice
Wedding Planning Spreadsheets Budget & Planning Spreadsheets
Expert Video Interviews 11 Vendor Insider Interviews
Was $9850% OFF
$49
Get it before the price goes up
🤝
My personal promise I think this is one of the best wedding planning guides on the market — and I've seen them all. If you purchase this and are not 100% satisfied, email me so we can make it right. — Lindsay
Get My Copy — $49 →
Instant download · Secure checkout via Gumroad
Get Instant Access — $49 →

Instant download · Secure checkout

S.M.A.R.T. Wedding Planner
$98 $49
Get Instant Access → Instant download · Secure checkout